What is Plai ?
Plai is an ad tool designed for small teams and creators to launch targeted ads in just seconds—no experience required.
- Targeted ads across all platforms (Google Ads, Facebook Ads, Instagram, YouTube, TikTok, and LinkedIn)
- Automated audience creation and recommendations
- Automated optimizations across your campaigns
- Automatic A/B testing
- Connect unlimited accounts
- Automated retargeting
- Plaibooks and expert strategies
- Find influencers to grow your brand
- Discover trends in your industry
- Forecasting and planning tools
- Find new keywords and get search volume
- Customer insights in your Google Analytics and YouTube Analytics
- Promote multiple videos and images across channels
- Start advertising with just $1 per day
- Use across all your devices
Plai Features and Benefits
- It supports Facebook + Instagram Ads, TikTok Ads, YouTube, Google Search, Google Display, and Google Play Store Ads. More platforms are still being added to their list. Choose as many many platforms as you’d like for your ads to reach all your target audience.
- It makes advertising easier even if you don’t have any marketing experience. Just plug in creative assets, set campaign parameters, and launch a campaign with almost no effort. Plai can handle all campaign-related things no matter how small or big your budget is.
- It automatically display ads, handle bidding and remarketing to make advertising on your part easier and more effective.
- It can create a custom advertising plan for you once you enter your goals that can implemented in just a few taps, including our top strategies that we’ve put in templates for you called Plaibooks!
- Get automated A/B testing. Add up to 10 images/videos/headlines – It will create the ad combinations for you and optimize
- Audience builder for retargeting.
- Find influencers, keywords, insights in Google Analytics, trends, and more
- Make better business decisions with campaign insights and ad reports provided
Who should use it?
- It is perfect for for creators, ecommerce businesses, and SMEs who are looking for a marketing tool that can help them run ad campaigns on different platforms.
Things to Note
- You can’t set up sub accounts
- UI/UX looks a bit old and needs improvement
- Can’t collect the data of your leads.